Central Geelong Shopping Festival and Sidewalk Sales: Your ultimate shopping destination!
In 2020, the Central Geelong Shopping Festival, Sidewalk Sales, will be back, bigger, better and more exciting than before. This annual shopping festival has been a Geelong tradition since the 1980s. It is now a must-visit event that attracts thousands of shoppers each year. The festival is a favourite for locals and tourists alike, thanks to its combination of exclusive discounts and unbeatable bargains.
Since its inception, the event has provided something for everyone, from huge markdowns to unique offers that are only available during the festival. Central Geelong is a vibrant shopping district that offers deals too good to miss.
Each iteration of the festival brings more excitement and innovation. Expect a variety of new features in 2020, including extended event days and more ways to safely enjoy the festival. The one-day shopping extravaganza has been expanded into a weeklong event, giving you more time to take advantage of the amazing sales, find hidden gems at local stores and experience a variety of interactive experiences in Central Geelong.
This year, you have even more to look for!
Shopping Festival
A bigger, better, and safer festival
The festival will undergo a dramatic transformation in 2020. The festival, which was formerly a one-day celebration, is now a seven-day celebration that runs from November 2 through November 8. The event was reimagined to be a socially distant, safe festival, while still delivering all the fun. Expect street trading, specials in stores, and online promotions to enhance your shopping experience, whether you are shopping in person, or at home.
What’s new this year?
Central Geelong brings you an exciting range of additions to the festival this year that will make it even more accessible and fun.
- Street Trading and Special Offers: Discover incredible deals by taking to the streets in Central Geelong.
- Self-Fill Goodie Bags Grab a goodie bag filled with exclusive offers and freebies.
- Self-Guided Sweet Street Experience Enjoy a delicious, interactive and tasty experience as you explore local delights.
- Prizes and Giveaways: Enjoy fabulous prizes, including gifts from participating retailers.
You can also watch a series of video guides at home to get an insider’s look at the latest fashion trends, the newest stock arrivals and shopping tips.
Watch the Video Series
You can also enjoy the festival virtually this year! The Festival Ambassador and Geelong Cats AFLW Star Renee Garing will team up with Jemma Ryan and GT Magazine to create an exciting video series that showcases the best of Central Geelong’s fashion, food and lifestyle. Over seven days, they will visit top retailers to discover the latest trends, must-have products, and insider secrets.
Check out the videos to see special offers, giveaways and gifts that are exclusive to participating businesses. Follow Love Central Geelong’s Instagram to get the latest news and updates.
Enjoy amazing deals from your favourite local businesses
Central Geelong’s most loved retailers will offer incredible discounts at the festival. You can get a sneak preview of some of the amazing deals and offers you’ll see:
- Unique On Yarra Located on Yarra Street is Unique on Yarra, the ideal destination for the latest spring fashion trends. This store offers everything from cozy knits to funky dresses, bestseller denim and gorgeous accessories.
- A natural Bunch– A florist with a lot of local colour. A Natural Bunch is the place to go for unique potted plants, beautiful flowers, and gift hampers. The store offers both in-store and delivery orders that will brighten anyone’s day.
- You’re Gorgeous Hair & Beauty – For the ultimate in beauty, visit You’re Gorgeous Hair & Beauty on Moorabool Street. You’ll feel pampered after a variety of services, including eyelash extensions, facials, manicures and massages.
- Recess Bar & Eats Geelong’s only gluten-free Restaurant, Recess, in Moorabool Street, is the ideal place to relax and enjoy a cocktail with friends in their chic beer garden. The new ‘Feed Me Menu’ offers a variety of delicious chef-curated dishes that you can sample without having to make any difficult decisions.
- The Essentials is the place to go for any home baker or cook. The Essentials on Ryrie Street are also a must. They have a wide selection of kitchen gadgets and baking supplies to help you create culinary creations at home.
- Eddy Elias Menswear– If you are looking for a stylish suit, casual wear or the perfect pair of shoes, Eddy Elias Menswear in Moorabool Street will offer expert tailoring, and a personal service, to ensure you look your very best.
- Organic Larder-Located on Malop Street Organic Larder celebrates its 20th Anniversary with a great selection of organic products, pantry staples and eco-friendly grocery items. This is the ideal place to buy healthy, sustainable foods.
- Foreverness Bridal Boutique is a great place for brides to be. Foreverness Bridal Boutique, located on Moorabool Street, offers a relaxed and fun atmosphere where you can find your dream dress. They will work with you to find the perfect dress for your wedding day.
- Geelong Art Supply is the perfect place for all your art supplies, whether you are an established artist or you are just getting started.
- Brow Syndicate – If you want to improve your brows and all of your beauty needs, Brow Syndicate, located on Ryrie St., has everything you need. They offer eyebrow shaping, lash lifting, facials and more.
Crowd Of People on the Market
Conclusion:
The Central Geelong Shopping Festival and Sidewalk Sales offer a fantastic opportunity to enjoy a week full of exciting shopping, incredible deals, and new experiences. This event offers something for everyone, whether you are looking for the latest fashions, seasonal flowers, gourmet delights or some pampering.
COVID’s safe measures will allow you to shop with confidence, whether you are strolling the streets of Central Geelong, or watching our video series from the comforts of your home. The event this year is more interactive and accessible. There are also more ways to discover new things and save money.
Mark your calendars for November 2- 8. Get ready to discover all the exciting offers, amazing deals and exclusive experiences that will make the festival this year the best ever. Do not forget to look at the daily video releases and the complete program to make sure you do not miss anything.
This is one festival you don’t want to miss. Support local businesses and grab some early Christmas gifts.
Keep up to date with the latest news and tips by following Love Central Geelong’s Instagram and Official Online Program. We’ll see you there!
